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8. October 2015 by swizzzlestick

Campari is an aperitif bitters invented in the 1860s by Gaspare Campari in Turin, Italy. It is a secret blend of herbs, spices, bark, fruits, and fruit peels. Its distinctive carmine hue derives (at least originally) from dye extracted from the cochineal, a beetle-like insect. … The Americano is a simple drink, equal parts Campari, (Italian) sweet vermouth, with a splash of seltzer, for effervescence.

It was originally called the Milano-Torino (Campari from Milano, Cinzano vermouth from Torino). It became the Americano in the early twentieth century, as many American tourists favored the drink, especially during prohibition“, Philip Greene explains in his book To Have and Have Another.

Also Hemingway seemed to like the Americano, but even more the Negroni containing gin in place of the seltzer.


1 oz. Campari, 1 oz. Italian Vermouth (I recommend Carpano Antica), 2 oz. seltzer, garnish: half orange slice


Add all ingredients to a highball glass filled with ice. Stir and garnish.



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